# frankvitetta.co

> I'm Frank Vitetta, an AI consultant in London. I help businesses integrate AI into their workflows and write sourced notes on AI strategy and regulation.

This is the personal site of Frank Vitetta, an AI consultant based in London. Every article cites its sources at the end. Contact is through the form at https://frankvitetta.co/contact/.

## Notes


- [EU AI Act timeline: what applies in October 2026](https://frankvitetta.co/notes/eu-ai-act-timeline-october-2026/): Which EU AI Act obligations apply on 2 October 2026 and which were delayed by the Digital Omnibus on AI. The next dates to plan for.


- [ChatGPT, Claude, Gemini, Perplexity: same question asked](https://frankvitetta.co/notes/chatgpt-claude-gemini-perplexity-brand-mentions/): On the same 749 prompts, ChatGPT, Claude, Gemini and Perplexity split on naming the tracked brand 27.2% of the time. What that means for a business.


- [AI agents and MCP explained for business readers](https://frankvitetta.co/notes/ai-agents-and-mcp-explained/): What agentic AI means, what the Model Context Protocol is and who governs it since the move to the Linux Foundation. Where agents still fail.


- [How to read an AI benchmark claim](https://frankvitetta.co/notes/how-to-read-an-ai-benchmark-claim/): What AI benchmarks measure, the known problems (contamination, saturation, vendor-run evaluations) and seven questions to ask before trusting a score.


- [Your analytics is hiding your AI search revenue](https://frankvitetta.co/notes/ai-search-revenue-attribution/): GA4 gave Claude 0.1% of conversions. Customers said 10.6%. Why analytics misses AI search, plus the survey question to add this week.


- [Fable 5.2 for business: what changed and what it costs](https://frankvitetta.co/notes/fable-5-2-business-guide/): Claude Fable 5.2 is out. What changed, what it costs on each plan, the 16 November deadline and when to pick it over Opus 5.5.


## Pages

- [Home](https://frankvitetta.co/): I'm Frank Vitetta, an AI consultant in London. I help businesses integrate AI into their workflows and write sourced notes on AI strategy and regulation.
- [AI Visibility API: track brands in AI answers](https://frankvitetta.co/ai-visibility-api/): The AI Visibility API returns structured data on how a brand appears in answers from ChatGPT, Claude, Gemini and Perplexity. An LLM Scout product.
- [About Frank Vitetta | AI consultant, London](https://frankvitetta.co/author/): About Frank Vitetta, an AI consultant based in London. I help businesses choose AI tools, fit them into their workflows and train their teams.
- [Contact](https://frankvitetta.co/contact/): Request a free discovery call about AI strategy, implementation or training. You can also report an error in a note. The form comes to me personally.
- [How I work: sources and corrections](https://frankvitetta.co/how-we-work/): How my notes are made: AI-assisted research, my own review, a source for every claim, dated corrections and a conflict of interest disclosure.
- [Notes on AI for decision makers](https://frankvitetta.co/notes/): My notes on AI: regulation, agents and how to read vendor claims. Each one is short, structured and linked to primary sources.
- [Privacy and cookies](https://frankvitetta.co/privacy/): What this site does with your data. No cookies, no analytics and fonts served from the site itself. The contact form is unavailable at the moment.
- [AI reading list: primary sources](https://frankvitetta.co/reading-list/): 17 primary sources on AI worth bookmarking, with a line on each. Regulator pages, standards, protocol specifications and research bodies.
- [AI Consultant in London | AI strategy and implementation](https://frankvitetta.co/work-with-me/): AI consultant in London. I help businesses integrate AI into their workflows via AI audit and strategy, implementation and training. Free discovery call.

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